STORY

Can art and technology coexist? What if they can do more than that, and collaborate?

The Donatello Arm is not the arm of a robot, but rather the appendage of an artist. The lens is his brush, revealing your product on the screen.

Built through a collaboration with world — renowned director Avi Karpick, the Donatello Arm brings quality cinematography within reach of any production budget.

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HINGE GLOBAL / Donatello partnership
Avi Karpick

Avi, on why the traditional approach without the Donatello Arm is so difficult: “If you breath it’s out of focus.”